Are you interested in selling PLR products? You’re at the correct spot.
In the realm of digital commerce, PLR products have emerged as invaluable assets for budding entrepreneurs and seasoned sellers alike.
As you delve into the world of Private Label Rights, you’re not just purchasing products—you’re acquiring opportunities.
But once you’re armed with these digital goods, where do you showcase them?
In this article, we will cover the best platforms, marketplaces, and marketing channels you should use to sell your PLR products effectively.
What Are PLR Products?
If you are new to the world of digital products, you may be wondering what PLR products are. PLR stands for Private Label Rights, which means that you have the right to modify and sell the product as your own.
PLR products can be in various formats, such as articles, eBooks, videos, reports, and more. When you purchase PLR products, you have the right to use the content as if you had created it yourself.
There are different types of licenses that come with PLR products, such as Resell Rights and Master Resale Rights. Resell Rights allow you to sell the product as is, while Master Resale Rights allow you to sell the product and the rights to resell it.
PLR content can be a great way to jump-start your own business or add to an existing one. You can use PLR articles to create blog posts, PLR eBooks to create your own eBook, or PLR courses to make your own course.
One popular source of PLR products is PLR.me, which offers a database of high-quality PLR content.
However, it’s important to note that not all PLR products are created equal. It’s essential to do your research and choose reputable sources for PLR products.
If you haven’t managed to find the best PLR products yet, you can refer to our best PLR websites article.
Best Places To Sell PLR Products
When it comes to selling PLR products, there are several platforms and methods you can use to reach your target audience and make money online.
Here we will discuss some of the best places where you can sell your new digital goods.
Digital Product Marketplaces
Digital product marketplaces are a great place to sell your PLR products.
Many marketplaces are designed specifically for digital products, making it easy for you to upload and sell your PLR products. Some popular digital product marketplaces include:
- Amazon KDP (only for ebooks & low content books)
- Etsy
- Gumroad
- Envato Market
- Creative Market
- E-Junkie
The good thing about these marketplaces is that they already have an established user base, so you can easily get your products in front of new customers.
The downside is that these platforms charge listing or transaction fees for your products, so you will get to keep less profits. Also, since you are not hosting your digital goods on your own domain, you will have to obey the rules of these platforms.
- PROS: Established customer base
- CONS: Listing & transaction fees
All-in-one e-commerce Platforms
E-commerce platforms like Shopify, Sellfy, and Podia (best for courses, or coaching programs) are also great options for selling your PLR products.
These platforms allow you to create your own online store and sell your products directly to your customers.
With features like customizable storefronts, payment processing, and inventory management, e-commerce solutions make it super easy for you to sell your PLR goods online.
This method is great if you want to quickly and easily set up your own store without the technical hassle. It also allows you to have greater control of your products since you are hosting them on your own domain.
The downside of selling digital products on all-in-one e-commerce platforms is a higher cost.
- PROS: Easy to set up
- CONS: High-cost
Blog
If you have your own blog, you can also use it to sell your PLR products.
You can create a dedicated page on your blog where you can list your products and provide information on how to purchase them. You can also promote your products through your blog posts and social media channels.
But to integrate an online store into your blog, you will need to use one of the e-commerce solutions. These solutions help you to create appealing product pages and check-out pages, buy buttons, and take care of payment and delivery processes.
Some of the best e-commerce solutions include:
This method is the most cost-effective way to sell PLR products. However, it may require some time and a little bit of technical skills to set up everything
- PROS: Cost-effective
- CONS: Requires more effort to set up
Affiliate Marketing Networks
Using affiliate marketing networks can be an excellent strategy to boost the sales of your PLR products. By leveraging the power of affiliates, you can expand your reach and get your products in front of a larger audience.
Some popular affiliate networks where you can list your PLR products include:
These platforms allow you to offer a commission to affiliates for promoting and selling your products. It’s a win-win situation: you increase sales, and affiliates earn a commission for each sale they generate.
However, to effectively utilize affiliate marketing networks you need to make sure that your product is worthy of promotion.
Realistically, products like ebooks will not probably attract a lot of affiliates, but products like PLR courses or PLR packs are more likely to garner affiliate interest.
- PROS: Increased exposure and sales potential.
- CONS: Need to share a portion of profits with affiliates.
Social Media
Social media platforms can serve as a fantastic marketplace for your PLR products, especially if you already have a sizable following.
You can:
- Use Facebook Shops or Facebook Marketplace.
- Utilize Instagram Shopping features to showcase your PLR products directly on your posts and stories.
- Use Pinterest’s shopping pins.
By actively promoting and engaging with your audience on social media, you can direct potential buyers to your product pages and encourage purchases.
- PROS: Direct access to a broad audience.
- CONS: Requires consistent engagement and promotion efforts.
Email Marketing
If you have an email list, it can be one of the most valuable assets for selling PLR products.
By crafting compelling email campaigns, not only can you introduce them to new products, but you can also provide value through insights, tips, and relevant content.
Offering special discounts or bundle deals can further entice your subscribers to make a purchase.
Moreover, utilizing platforms like Mailchimp, or ConvertKit, which integrate seamlessly with many e-commerce solutions, ensures that the transition from your email to your product page is smooth and user-friendly.
- PROS: Direct communication with interested customers.
- CONS: Requires list building and effective email marketing strategies.
YouTube
YouTube is an often overlooked, yet incredibly potent platform for selling PLR products.
By creating video content related to your products, such as tutorials, reviews, or demonstrations, you can showcase the value of your PLR offerings and direct viewers to purchase them.
You can embed links to your products in the video description or use YouTube’s card feature to drive traffic to your sales pages.
Additionally, if you build a strong subscriber base and regularly engage with your audience through the comments section and community posts, you can foster trust and increase the likelihood of conversions.
Collaborating with YouTube influencers or channels in related niches can also help amplify your reach and sales potential.
- PROS: Engaging medium that allows for detailed product demonstrations.
- CONS: Requires consistent content creation and video editing skills.
Maximizing Sales of PLR Products
Beyond just choosing the right platforms, it’s crucial to adopt tactics that amplify visibility and drive sales.
Here are some additional strategies to consider when aiming to maximize your PLR product sales:
- Bundling & Upselling: Group related PLR products together as a bundle at a discounted rate. This not only adds value for customers but also increases your average sale price. Additionally, offer complementary products at checkout to encourage more purchases.
- Customer Testimonials: Display genuine reviews and testimonials on your product pages. Hearing positive feedback from real users can significantly boost trust and conversions.
- Seasonal Promotions: Capitalize on holiday seasons and special occasions with timely discounts and offers. This creates urgency and can drive more sales during peak times.
- Retargeting Campaigns: Use online advertising to retarget visitors who’ve shown interest but didn’t complete the purchase. Retargeting ads remind them of their initial interest, leading to potential sales.
- Interactive Product Demos: Offer interactive demos or samples, allowing potential buyers to experience a snippet of the PLR product before purchasing. This can reduce purchase hesitation.
- SEO Optimization: Ensure your product listings are optimized for search engines. This will increase organic traffic and attract potential buyers actively looking for such products.
- Loyalty Programs: Implement a loyalty or rewards program, incentivizing repeat purchases. When customers feel valued, they’re more likely to return and buy again.
- Engage in Webinars: Host webinars showcasing the benefits and applications of your PLR products. Live sessions provide an opportunity to engage with potential customers in real time, answering questions and objections.
- Offer Limited-Time Discounts: Create urgency by offering time-sensitive deals. This pushes potential buyers to act quickly, fearing they might miss out on a great deal.
By integrating these strategies into your sales approach, you will make the most of your PLR product offerings, driving both interest and revenue.
Final Words
In the ever-evolving digital landscape, PLR products offer a unique opportunity for entrepreneurs to tap into a ready-made market.
Whether you’re leveraging online marketplaces, capitalizing on the power of email marketing, or employing social media’s vast reach, the avenues to sell are diverse and expansive.
Remember, the key isn’t just where you sell, but how you present and promote. As you embark on this journey, ensure your approach is strategic, genuine, and tailored to your audience.
After all, success in selling PLR products hinges not just on the platform but on the relationships you build along the way.
Best of luck in your PLR journey!